Regulatory Bodies

ASA

The ASA (Advertising Standards Authority) is a company which monitors the distribution of advertisements across the U.K.

The company first launched in between the 1950s and 1960s and has gradually expanded larger and larger and now the company is widely known.

The purpose of the company is to make sure advertisements within the U.K. are respectable and do not have the potential to harm or upset members of the public.

An example of their work is when they banned a BT advert for misleading customers.

 

The PCC (Press Complaint Commission

 

The PCC is an organisation used to manage the press

 

The PCC are essentially the 'government' of the press in the sense that any rules they set, the press must follow and if these rules are not followed their will be consequences.

 

The PCC deals with all editorially-controlled material in UK newspapers and magazines (and their websites). This can include:

Failing to obtain the proper consent before speaking to children or people in hospital

•  Articles and Pictures
• Words and pictures on newspaper and magazines
• Audio material on newspaper and magazine websites
• Readers' letters
• Edited or moderated reader comments on newspaper and magazine websites

OFCOM (Office of Communications)

OFCOM is a governement apporoved regulatory body that monitors the ethics and practices of the broadcasting, postal services and telecommunication undustry and also airwaves wireless devices operate.

OFCOM manage a number of aspects including:

• Television
• Radio
• Telecommunications
• Wireless Communications
• Consumer Protection Law